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NEW QUESTION # 50
What is the most important planning question for primary research?
Answer: C
Explanation:
The most important planning question for primary research is what will be asked, because this determines the type, quality, and relevance of the data that will be collected. The research question or hypothesis should be specific, narrow, and discoverable through primary research methods, and it should align with the research purpose and objectives. The research question or hypothesis guides the choice of the research medium, the sample size and selection, and the data analysis and interpretation.
Reference:
What is Primary Research?: This article from Purdue OWL defines primary research and explains the steps and considerations involved in planning and conducting primary research.
10.3: Planning Your Primary Research Project: This article from Humanities LibreTexts provides some tips and examples on how to plan a primary research project, including defining the research question or hypothesis, choosing the research method, and designing the research instrument.
NEW QUESTION # 51
Which stakeholder(s) could best provide current business feedback to guide Feature enhancements?
Answer: C
Explanation:
According to the SAFe Agile Product Management APM (6.0) documents and learning resources, Business Owners are key ART stakeholders who have the primary business and technical responsibility for return on investment (ROI), governance, and compliance. They are critical for evaluating fitness for use and actively participating in solution development. They can provide current business feedback to guide feature enhancements by assessing the value proposition, the competitive advantage, and the expected market share of the features. They can also help align the features with the product vision and roadmap, and prioritize them based on the WSJF method.
References:
* Business Owners - Scaled Agile Framework
* Customer Centricity - Scaled Agile Framework
* WSJF - Scaled Agile Framework
NEW QUESTION # 52
Which aspects of a product's strategic intent can personas help define?
Answer: D
Explanation:
Personas are fictional characters that represent the ideal customers or users of a product or service. They help product teams understand and empathize with the needs, goals, and preferences of their target segments. Personas can help define the features and benefit hypothesis of a product's strategic intent, which is the assumption that a certain set of features will deliver a specific benefit to the customers or users. By using personas, product teams can validate their feature and benefit hypothesis with real user feedback, and prioritize the features that deliver the most value and satisfaction to their personas.
Reference:
Personas: This article from the Scaled Agile Framework explains the concept and purpose of personas, and how they can be used in a SAFe context to support customer-centricity, design thinking, and lean UX.
Strategic Intent: This article from the Scaled Agile Framework defines the concept and components of strategic intent, and how it guides the portfolio vision, lean budget guardrails, and portfolio backlog.
Feature and Benefit Hypothesis: This article from the Scaled Agile Framework describes the concept and process of feature and benefit hypothesis, and how it helps product teams test and validate their assumptions about customer value.
NEW QUESTION # 53
What is a result of using personas and empathy maps together?
Answer: C
Explanation:
Using personas and empathy maps together is a result of applying design thinking, which is a customer-centric development process that creates desirable products that are profitable and sustainable over their lifecycle. Personas are fictional characters that represent archetypal users of a product or service, while empathy maps are visual tools that capture the thoughts, feelings, behaviors, and needs of the users. Using personas and empathy maps together can help to improve product design by:
Understanding the problem and the context from the user's perspective
Generating ideas and solutions that address the user's pain points and goals Testing and validating the assumptions and hypotheses behind the product Aligning the stakeholders on the scope, value, and quality of the product Reference:
Design Thinking - Scaled Agile Framework
Personas - Scaled Agile Framework
Empathy Map vs Persona: What's the Difference and Why You ... - Userpilot
NEW QUESTION # 54
Which type of product might face a chasm in its adoption?
Answer: A
Explanation:
The chasm is the gap in the technology adoption lifecycle between the early adopters and the early majority. The early adopters are enthusiasts who are open to trying new technologies, whereas the early majority is more pragmatic and cautious. The chasm occurs due to the differing expectations and requirements of these two groups. An innovative product is a product that introduces a new or significantly improved technology, functionality, or design that creates a new market or disrupts an existing one. An innovative product might face a chasm in its adoption, because it may not appeal to the mainstream customers who value reliability, compatibility, and convenience over novelty and differentiation. Therefore, an innovative product needs to cross the chasm by finding a niche market, establishing a clear value proposition, and creating a strong word-of-mouth.
Reference:
Crossing the Chasm in the Technology Adoption Life Cycle: This article from Business to You explains the concept and purpose of the technology adoption lifecycle and the chasm, and how they can help marketers understand and target different customer segments.
How to Cross the Chasm & Scale Your SaaS: This article from Userpilot provides a practical guide on how to cross the chasm and scale a SaaS product, with examples and tips on finding product-market fit, defining a beachhead market, and creating a whole product.
NEW QUESTION # 55
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